Privacy Policy

At FemPhases (“FemPhases,” “we,”
“us,” or “our”), we believe privacy matters.
We are committed to handling your personal information with care, clarity, and respect.
This Privacy Policy explains what information we collect, how we use it, how we protect it,
when we may share it, and the choices and rights available to you.

This Privacy Policy applies to your use of
https://femphases.com/
and any related digital services we provide, including our website, forms, newsletters,
resources, tools, trackers, courses, memberships, applications, community spaces, and any
other connected services (together, the “Services”).

By using our Services, you acknowledge that you have read this Privacy Policy.

1. Who we are

FemPhases is operated by FemPhases, the organisation responsible for
deciding how and why your personal information is processed.

If you have questions about this Privacy Policy or about how your information is handled,
you can contact us using the details at the end of this page.

2. Scope of this Privacy Policy

This Privacy Policy applies to personal information collected through:

• https://femphases.com/
• any FemPhases website pages or subdomains
• forms, quizzes, tools, trackers, and interactive features
• newsletters and email communications
• memberships, subscriptions, programs, or digital products
• support requests and direct communications
• surveys, promotions, or feedback submissions
• any app or connected service we may offer now or in the future

It does not automatically apply to third-party websites, apps, or services linked from our
platform. Those services have their own privacy practices.

3. Information we collect

We may collect personal information in a few different ways: directly from you,
automatically through your use of our services, and sometimes from third parties.

A. Information you give us directly

Depending on how you interact with FemPhases, we may collect:

Identity and contact details

• your name
• email address
• phone number, if you provide one
• account login details, if account features are offered
• country, time zone, or language preferences

Information you choose to submit

• messages sent through contact forms or email
• responses to surveys, questionnaires, or feedback forms
• information you enter into checklists, journals, trackers, or self-guided tools
• comments, testimonials, reviews, or community posts
• attachments, screenshots, or other material you send us

Subscription and payment information

If you purchase a product, subscription, or membership, we may collect:

• billing-related information
• subscription plan details
• purchase history
• renewal dates
• transaction records

Third-party payment providers generally handle payment processing, so we do not usually
store full payment card details ourselves.

Health and wellness information

If you choose to use FemPhases features related to cycle tracking, reproductive health,
emotional well-being, or related education and support, you may also provide information
that is considered sensitive in some jurisdictions, including the following:

• menstrual cycle information
• ovulation or fertility details
• pregnancy-related information
• perimenopause or menopause-related information
• symptoms, moods, sleep, hydration, energy, pain, cravings, or similar entries
• body measurements or other wellness data
• personal notes or reflections

You are not required to provide this type of information unless it is necessary for a
feature you choose to use. Some services may not function fully without it.

B. Information we collect automatically

When you use our website or digital services, we may automatically collect technical and
usage data such as:

• IP address
• browser type and version
• operating system
• device type
• language settings
• approximate location based on IP address
• pages visited
• time spent on pages
• clicks, scrolling, and navigation patterns
• referring to websites or links
• log files and diagnostic information
• cookie identifiers and similar technology data

C. Information from third parties

We may receive personal information from selected third parties, including:

• analytics providers
• email service providers
• payment processors
• authentication services
• advertising, attribution, or campaign tools
• social media platforms
• technology or integration partners, where you choose to connect them

If you connect a third-party tool, account, or device to FemPhases, we may receive the
information you authorise that third party to share with us.

4. How we collect your information

We may collect information when you:

• visit or browse our website
• fill in a form
• subscribe to our newsletter or emails
• make a purchase
• create an account
• use a tracker, quiz, checklist, or interactive feature
• contact us for support
• participate in a survey, promotion, or research invitation
• comment in a community space
• accept or manage cookies through our consent tools or browser settings

Some information is provided directly by you. Other information is collected through
standard website technologies and analytics tools.

5. How we use your information

We use personal information to operate, improve, secure, and communicate through FemPhases.

To provide our Services

We may use your information to:

• create and manage your account
• deliver tools, content, digital products, memberships, or services
• personalise your experience
• provide educational, well-being, or cycle-related insights
• process transactions and manage subscriptions
• remember your preferences and settings

To communicate with you

We may use your information to:

• respond to questions, requests, or support issues
• send transactional emails such as purchase confirmations, invoices, or account notices
• send newsletters or updates you have requested
• let you know about important changes to our Services or policies
• send promotional communications where permitted by law

To improve FemPhases

We may use your information to:

• understand how visitors use our website and tools
• improve content, design, and functionality
• test new features
• monitor performance and reliability
• identify and fix technical problems
• review aggregated usage trends

To maintain safety and integrity

We may use your information to:

• detect fraud, abuse, or misuse
• protect our systems and users
• investigate incidents or suspicious activity
• enforce our terms and policies
• defend legal claims and comply with legal obligations

To support business operations and growth

Where lawful, we may use limited personal information to:

• understand which content or campaigns are effective
• measure engagement
• improve our marketing
• grow our audience
• promote FemPhases in ways that are relevant and responsible

We do not sell your personal information for money.

6. Legal bases for processing

If you are in the UK, EEA, or another region that requires a lawful basis for processing,
we may rely on one or more of the following:

Consent

We rely on your consent where required, including for:

• certain cookies and similar technologies
• some marketing communications
• optional integrations
• sensitive health or well-being data, where required by law

You can withdraw consent at any time, although this will not affect processing already
carried out lawfully.

Contract

We process personal information where necessary to:

• provide Services you have requested
• manage subscriptions or purchases
• maintain your account
• deliver digital features or content

Legitimate interests

We may process information where it is reasonably necessary for our legitimate interests,
including:

• running and improving FemPhases
• customer support
• analytics and service optimisation
• fraud prevention
• security
• internal administration
• limited marketing where permitted by law

When we rely on legitimate interests, we consider the effect on your rights and interests.

Legal obligation

We may process personal information where necessary to comply with applicable legal or
regulatory obligations.

7. Cookies, analytics, and similar technologies

FemPhases may use cookies, pixels, tags, local storage, SDKs, and similar technologies
to support the operation of our website and digital services.

These technologies may help us:

• keep the site functioning properly
• remember your preferences
• maintain security
• understand how people use our website
• improve performance and user experience
• measure the effectiveness of campaigns
• support subscriptions, logins, and essential site features

Cookies are small files stored on your device that help a website work properly and help
us understand how people interact with our content. You can usually control or disable
cookies through your browser settings. Please note that if you block certain cookies,
some parts of Femphases may not function as intended.

Essential technologies

Some technologies are strictly necessary for core functions such as security, login
sessions, payment flows, consent preferences, and site stability. These may be used
without consent where permitted by law.

Analytics technologies

We may use analytics tools to understand things like the following:

• which pages are most visited
• how long people stay on the site
• how users move through the platform
• where errors occur
• how people interact with forms, subscriptions, or onboarding flows

Where analytics technologies are not strictly necessary, we will seek consent where
required by law.

Advertising and campaign technologies

If we use campaign measurement tools, advertising pixels, or attribution technologies,
we will do so in line with applicable law and with consent where needed.

Your choices

You can manage cookies and similar technologies through:

• our cookie banner or privacy controls, where available
• your browser settings
• your device settings

Please note that disabling certain technologies may affect how parts of the website function.

8. When we share your information

We do not disclose your personal information freely or casually. We share it only where
there is a legitimate reason to do so.

With service providers

We may share information with trusted providers who help us operate FemPhases, such as
providers of:

• website hosting
• cloud storage
• email delivery
• analytics
• payment processing
• customer support systems
• scheduling or booking tools
• security monitoring
• technical infrastructure
• community or membership platforms

These providers are expected to process your information only for authorised purposes
and under appropriate safeguards.

For legal, safety, and compliance reasons

We may disclose personal information where reasonably necessary to:

• comply with a legal obligation
• respond to lawful requests from regulators, courts, or public authorities
• investigate suspected fraud or security issues
• protect our rights, property, systems, users, or the public
• enforce our agreements or policies

In business transfers

Your information may be transferred as part of a merger, acquisition, restructuring,
financing arrangement, or sale of all or part of our business.

With your consent or direction

We may share information where you have clearly asked us to, agreed to it, or chosen
to use a feature that requires it.

9. Third-party links, tools, and services

Our Services may contain links to third-party websites, platforms, payment gateways,
tools, or resources. If you click through to an external site or use a third-party
service, that third party will handle your information under its own privacy terms.

We encourage you to read their privacy policies carefully, especially where payments,
analytics, social media, or external integrations are involved.

10. Community spaces and user-posted content

FemPhases may offer shared spaces such as discussion areas, comment sections, forums,
circles, and similar community features.

Please remember that anything you choose to post in a public or shared space may be
visible to other users. For that reason, we encourage you not to post personal details
that could identify you or someone else unless you are comfortable doing so.

We may moderate, remove, or restrict content where necessary to:

• enforce our community rules
• protect privacy
• reduce harm
• maintain the safety and integrity of the platform

If you accidentally post personal information and want it removed, contact us at
hello@femphases.com.

11. Data retention

We keep personal information only for as long as it is reasonably needed for the purpose
for which it was collected, including to:

• provide the Services
• maintain accounts and subscriptions
• respond to support issues
• comply with legal, tax, and accounting requirements
• resolve disputes
• enforce agreements
• maintain records and security protections

How long we keep information depends on the type of information, why it was collected,
and any legal or operational requirements that apply.

When personal information is no longer needed, we will take reasonable steps to delete,
anonymise, or securely destroy it, unless we are required or permitted to retain it for longer.

Backup copies may remain for a limited period before being overwritten or securely deleted.

12. Security

We use reasonable technical and organisational measures designed to protect personal
information from unauthorised access, misuse, loss, alteration, or disclosure.

These measures may include:

• encryption in transit and, where appropriate, at rest
• password protection and access controls
• restricted access to systems and data
• secure service providers
• monitoring and testing
• internal confidentiality obligations
• security-focused operational procedures

Even with strong safeguards, no online system can be guaranteed to be completely secure.
While we take privacy and security seriously, we cannot guarantee absolute protection of
information transmitted over the internet.

If you believe there may be a security issue affecting FemPhases, please contact us at
hello@femphases.com.

13. Children’s privacy

FemPhases is not intended for children under the minimum age permitted by applicable law.

As a general rule, our Services are not designed for children under 13,
and in jurisdictions that set a higher age threshold, such as 16,
that threshold may apply.

We do not knowingly collect personal information from children in violation of applicable
law. If we learn that we have done so, we will take appropriate steps to delete or otherwise
lawfully handle that information.

If you believe a child has provided personal information to us, please contact
hello@femphases.com.

14. Your privacy rights

Depending on where you live, you may have legal rights in relation to your personal
information. These may include the right to:

• request access to the personal information we hold about you
• request correction of inaccurate or incomplete information
• request deletion of your personal information
• request restriction of certain processing
• object to certain uses of your information
• withdraw consent where processing is based on consent
• request a copy of your information in a portable format
• complain to a relevant supervisory or data protection authority

How to exercise your rights

To make a privacy request, contact us at:

Email:
hello@femphases.com

We may ask you to verify your identity before acting on your request. In some cases,
we may need additional information to confirm that the request is genuine and that we
are disclosing or changing information for the right person.

We will respond within the timeframe required by applicable law. Some rights are limited,
and there may be situations where we are permitted or required to keep certain information.

15. International data transfers

FemPhases may use service providers or infrastructure located in countries other than
your own. As a result, your personal information may be transferred to, stored in, or
accessed from countries with different data protection laws.

Where required, we take reasonable legal and contractual steps to protect personal
information transferred internationally. These safeguards may include:

• standard contractual clauses
• appropriate contractual protections
• transfer assessments
• other recognised legal mechanisms

If you would like more information about international transfers, please contact
hello@femphases.com.

16. U.S. users

If you are based in the United States, you may have additional rights under applicable
state privacy laws, depending on where you live.

These rights may include:

• the right to know what personal information is collected and used
• the right to request deletion
• the right to correct inaccurate information
• the right to opt out of certain data sharing or targeted advertising
• the right not to be treated unfairly for exercising your privacy rights

Where specific U.S. state health privacy laws apply, FemPhases may provide an additional
notice tailored to those requirements.

To make a request, contact
hello@femphases.com.

17. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in the law,
our Services, or our data practices.

When we make changes, we will update the Last Updated date at the top
of this page. If the changes are significant, we may also provide additional notice via
the website, email, or the Services.

Your continued use of FemPhases after an updated privacy policy has been posted will
constitute your acceptance of the revised version, to the extent permitted by law.

18. Contact us

If you have questions, concerns, or requests relating to this Privacy Policy or the way
your personal information is handled, please contact us:

FemPhases

Website:
https://femphases.com

Email:
hello@femphases.com

Legal entity: FEMPHASES LTD

Postal address: 74a Woolwich Road Greenwich, London